WE ARE OCCAM

We are a communications partner with marketing communications and corporate communications as our core service.

We utilize an integrated approach in delivering communications strategies using both conventional and modern channels.

MARKETING
COMMUNICATIONS

Creative strategies

Brand activation
Marketing activity
Promotional feature
Interactive engagement

CORPORATE
COMMUNICATIONS

Strategic Counsel

Corporate leadership
Stakeholder engagement
Crisis & issue management
Litigation communications

Our name is taken from “Occam‘s Razor”, a problem-solving principle on finding the ultimate truth by paring down information, attributed to an English Scholastic Philosopher William of Ockham.

Aligned with our positioning as a communication partner, the name OCCAM is the beacon of how we work with various businesses and institutions in identifying the suitable plans, strategies and tactics to achieve their goals.

WHAT WE DO

Media Relations

The “bread-and-butter” of public relations. Clients value our ability to engage with journalists through various media activities as well as crafting the messages. Our well-researched approach to media relations includes identifying and targeting the right journalist at the right publication with the right information at the right time.

Community Engagement

As part of Occam’s competitive edge, our service in community engagement helps to connect brands and companies with relevant key communities from all kinds of sectors – education to lifestyle, techno to environment and many more. We utilize this strength in ways that can enhance both business growth and the common good.

Digital

The explosion of digital communications and social media makes it more dynamic when engaging with the target audience. Our digital services comprise of various online activations and content creations to meld digital and social solutions with public relations efforts.

Media Monitoring

One of the ways to measure the success of a communication effort is by knowing how the media and public are responding to the messages that we send across. We thoroughly monitor conventional news publications and social media channels to provide our clients with real-time advisories and analysis on coverage and trends related to their brands, competitors or industries.

Research

Fail to plan means planning to fail and one of the most essential aspect of creating a plan is doing your due diligence correctly. We support our clients by conducting necessary research efforts such as perception audit, media survey and competitor analysis before even getting to the drawing board.

Training

As part of the Maverick Group, Occam works together with Maverick in crafting and delivering training modules which are tailored specifically for each individuals’ different needs. We spend time finding out their desired outcomes and then tailoring our modules to deliver against those objectives.

Design

To support our clients’ communication efforts whether through conventional or modern channels, we provide graphic design capabilities for various purposes such as poster, banner, infographics, website as well as collaterals for brand and company identity.

Event Management

We help our clients to plan and execute impactful events to engage with their audiences and maximize exposures. We advise on every detail, from initial event concept and messaging to implementation and show directing.